B2B<\/a> szolg\u00e1ltat\u00f3 c\u00e9gn\u00e9l, hiszen m\u00e1s a v\u00e1llalkoz\u00e1sok m\u00e9rete, kialak\u00edt\u00e1sa, m\u00e1s a tev\u00e9kenys\u00e9g, a term\u00e9kek \u00e9s szolg\u00e1ltat\u00e1sok, de legf\u0151k\u00e9pp: m\u00e1s a c\u00e9lcsoport.<\/p>\n\n\n\nEtt\u0151l f\u00fcggetlen\u00fcl vannak tan\u00e1csok, amelyeket mindenkinek \u00e9rdemes megfogadni, aki email marketing tev\u00e9kenys\u00e9gbe k\u00edv\u00e1n kezdeni.<\/p>\n\n\n\nC\u00edmlista Frissen Tart\u00e1sa<\/h3>\n\n\n\n A c\u00edmlista folyamatos aktualiz\u00e1l\u00e1sa az egyik kulcsfontoss\u00e1g\u00fa tr\u00fckk az email marketingben. Felesleges \u00e9s ak\u00e1r k\u00e1ros is lehet tov\u00e1bbra is h\u00edrlevelekkel bomb\u00e1zni azokat, akik nem \u00e9rdekl\u0151dnek a v\u00e1llalkoz\u00e1sod ir\u00e1nt. \u00cdgy k\u00f6nnyebben ker\u00fclhetnek az emailjeid a prom\u00f3ci\u00f3k vagy a spam mapp\u00e1ba. Ett\u0151l f\u00fcggetlen\u00fcl nem kell elt\u00e1vol\u00edtani mindenkit, aki egy-k\u00e9t levelet nem nyitott meg, hiszen ennek sz\u00e1mtalan oka lehet, nem csak az \u00e9rdekl\u0151d\u00e9s hi\u00e1nya.<\/p>\n\n\n\n
N\u00f6veld a c\u00edmlist\u00e1d! Ne kelljen hosszasan keresg\u00e9lnie a felhaszn\u00e1l\u00f3nak a weboldaladon, hogy hol tud feliratkozni, adj egy\u00e9rtelm\u0171 lehet\u0151s\u00e9get r\u00e1, ahol csak tudsz (weboldal, blog, bev\u00e1s\u00e1rl\u00f3kos\u00e1r, kassza)! Itt az a tr\u00fckk, hogy valamivel el kell \u00e9rned, hogy fel is akarjanak iratkozni a felhaszn\u00e1l\u00f3k a h\u00edrlev\u00e9lre. Aj\u00e1nlj nekik valami jutalmat, mondjuk kuponk\u00f3dot vagy relev\u00e1ns edukat\u00edv tartalmat. A l\u00e9nyeg, hogy \u00fagy \u00e9rezz\u00e9k, nyertek valami min\u0151s\u00e9git a feliratkoz\u00e1ssal.<\/p>\n\n\n\n
Figyelemfelkelt\u0151 T\u00e1rgy<\/h3>\n\n\n\n Az elk\u00fcld\u00f6tt emailek megnyit\u00e1si ar\u00e1nya szinte teljes eg\u00e9sz\u00e9ben a t\u00e1rgysz\u00f3n \u00e1ll, vagy bukik. A t\u00e1rgynak t\u00f6m\u00f6rnek \u00e9s relev\u00e1nsnak kell lennie, valami olyannak, amire a felhaszn\u00e1l\u00f3k felkapj\u00e1k a fej\u00fcket \u00e9s nem b\u00edrnak ellen\u00e1llni. Ez s\u00fcrget\u0151, cselekv\u00e9sre \u00f6szt\u00f6nz\u0151 kifejez\u00e9sekkel \u00e9rhet\u0151 el leghat\u00e9konyabban. A t\u00e1rgy nem lehet t\u00fal hossz\u00fa, egyes tesztek szerint 7 sz\u00f3 az ide\u00e1lis t\u00e1rgysor.<\/p>\n\n\n\n
Tesztel\u00e9s \u00e9s Optimaliz\u00e1l\u00e1s<\/h3>\n\n\n\n A kamp\u00e1nyok optimaliz\u00e1l\u00e1s\u00e1nak kulcsa az analitika. A\/B tesztekkel, k\u00fcl\u00f6nb\u00f6z\u0151 k\u00fcld\u00e9si id\u0151pontok pr\u00f3b\u00e1lgat\u00e1s\u00e1val kitapasztalhatod, milyen taktika hozza a legjobb eredm\u00e9nyeket \u00e9s ennek megfelel\u0151en alak\u00edthatod a strat\u00e9gi\u00e1dat.<\/p>\n\n\n\n
Automatiz\u00e1l\u00e1s<\/h3>\n\n\n\n Az automatiz\u00e1l\u00e1s a legjobb eszk\u00f6z az id\u0151sp\u00f3rol\u00e1sra - az email marketingben is. Seg\u00edts\u00e9g\u00e9vel id\u0151z\u00edthetsz vagy esem\u00e9nyekhez rendelhetsz bizonyos \u00fczeneteket, \u00edgy a felhaszn\u00e1l\u00f3i \u00e9lm\u00e9ny is szem\u00e9lyre szabottabb lesz \u00e9s nem is kell manu\u00e1lisan k\u00fcld\u00f6zgetni a leveleket.<\/p>\n\n\n\n
Rendszeres H\u00edrlev\u00e9l-K\u00fcld\u00e9s<\/h3>\n\n\n\n Mi az, hogy rendszeres? Nos, erre sincsen univerz\u00e1lis szab\u00e1ly, a c\u00e9g kapacit\u00e1s\u00e1t\u00f3l, tev\u00e9kenys\u00e9g\u00e9t\u0151l, term\u00e9keit\u0151l, c\u00e9lcsoportj\u00e1t\u00f3l f\u00fcgg\u0151en m\u00e1st \u00e9s m\u00e1st jelenthet. Ir\u00e1nymutat\u00e1sk\u00e9nt heti egy h\u00edrlev\u00e9l ide\u00e1lis lehet. Fontos a k\u00f6vetkezetess\u00e9g (ne k\u00fcldj ki h\u00e1rom emailt egy h\u00e9ten, ha ut\u00e1na hetekig egyet sem k\u00fcldesz,) \u00e9s a rendszeress\u00e9g, de figyelj arra is, hogy t\u00e9nyleges \u00e9rt\u00e9ket kell ny\u00fajtanod a h\u00edrlevelekben, ha ez nem siker\u00fcl, az emberek leiratkoznak - \u00fagyhogy csak akkor k\u00fcldj ki levelet, ha ez siker\u00fcl.<\/p>\n\n\n\n
Szegment\u00e1l\u00e1s \u00e9s Szem\u00e9lyre Szab\u00e1s<\/h3>\n\n\n\n A szegment\u00e1l\u00e1s a feliratkoz\u00f3k kategoriz\u00e1l\u00e1sa valamilyen szempont szerint. Ez t\u00f6rt\u00e9nhet demogr\u00e1fiai vagy f\u00f6ldrajzi adatok alapj\u00e1n, vagy a v\u00e1s\u00e1rolt term\u00e9kek, megnyitott h\u00edrlevelek t\u00edpusa alapj\u00e1n is. Min\u00e9l jobban ismered a feliratkoz\u00f3idat \u00e9s min\u00e9l pontosabban csoportos\u00edtod \u0151ket, ann\u00e1l szem\u00e9lyre szabottabb aj\u00e1nlatokkal tudod ell\u00e1tni \u0151ket.<\/p>\n\n\n\n
Sablonok \u00e9s Inspir\u00e1ci\u00f3<\/h3>\n\n\n\n Szerencs\u00e9re manaps\u00e1g nem kell a null\u00e1r\u00f3l fel\u00e9p\u00edteni az email marketing tev\u00e9kenys\u00e9get. A h\u00edrlev\u00e9l-szerkeszt\u0151 rendszerek sz\u00e1mtalan sablont k\u00edn\u00e1lnak, haszn\u00e1ld ezeket b\u00e1tran! De saj\u00e1tot is l\u00e9trehozhatsz a legt\u00f6bb programban, amihez szint\u00e9n rengeteg forr\u00e1sb\u00f3l gy\u0171jthetsz \u00f6tleteket. L\u00e1togass el a Pinterestre, Canv\u00e1ra vagy a mailcharts.com-ra; itt a legnagyobb m\u00e1rk\u00e1k h\u00edrleveleit is megtekintheted! Ne m\u00e1solj! Inspir\u00e1l\u00f3dj!<\/p>\n\n\n\n
Az Email Marketing Kih\u00edv\u00e1sai \u00e9s J\u00f6v\u0151je<\/h2>\n\n\n\n Elk\u00e9peszt\u0151 \u00fctemben v\u00e1ltoz\u00f3 vil\u00e1gunkban az email marketing ter\u00fclet\u00e9n is oda kell figyeln\u00fcnk r\u00e1, hogy haladjunk a korral. A sebesen \u00e9rkez\u0151 \u00e9s t\u00e1voz\u00f3 trendek senkit sem k\u00edm\u00e9lnek, \u00edgy csak a legkreat\u00edvabb, leginnovat\u00edvabb, legproakt\u00edvabb, legink\u00e1bb alkalmazkodni k\u00e9pes v\u00e1llalkoz\u00f3k maradhatnak a verseny \u00e9l\u00e9n. A h\u00edrlev\u00e9l rendszerek is egyre t\u00f6bb kih\u00edv\u00e1ssal tal\u00e1lj\u00e1k szembe magukat, ebben a r\u00e9szben ezeket fogjuk kicsit r\u00e9szletesebben bemutatni.<\/p>\n\n\n\n
Hogyan Ker\u00fclj\u00fck el a Spam Mapp\u00e1t?<\/h3>\n\n\n\n Ez az egyik legfontosabb kih\u00edv\u00e1s az email marketinggel dolgoz\u00f3k sz\u00e1m\u00e1ra. A levelez\u0151 rendszerekben (P\u00e9ld\u00e1ul: Google - Gmail) komplex pontoz\u00e1si rendszerek \u00e1llnak a spambe sorol\u00e1s h\u00e1tter\u00e9ben. Sok szempont alapj\u00e1n \u00e9rt\u00e9kelik a h\u00edrleveleket k\u00fcld\u0151ket, p\u00e9ld\u00e1ul a megnyitott levelek sz\u00e1ma, tov\u00e1bb\u00edt\u00e1sok, v\u00e1laszok sz\u00e1ma, \u00e1tkattint\u00e1si ar\u00e1ny, spambe sorol\u00e1s, lev\u00e9l t\u00f6rl\u00e9se, stb. alapj\u00e1n. Ezek v\u00e9gs\u0151 soron azt mutatj\u00e1k, a k\u00fcld\u0151 mennyire megb\u00edzhat\u00f3, mennyire min\u0151s\u00e9gi a tartalom, amit megoszt, \u00e9s mennyire siker\u00fcl eltal\u00e1lnia a c\u00e9lcsoportj\u00e1t. A spam-sz\u0171r\u0151k az emailek t\u00e1rgy\u00e1t, c\u00edmzettjeit, a felad\u00f3 hiteles\u00edt\u00e9s\u00e9t \u00e9s az email tartalm\u00e1t is figyelik.<\/p>\n\n\n\n
A c\u00edmlista folyamatos friss\u00edt\u00e9s\u00e9vel, a rendszeres, de nem ideges\u00edt\u0151en gyakori lev\u00e9lk\u00fcld\u00e9ssel \u00e9s a megfelel\u0151 szegment\u00e1l\u00e1ssal relev\u00e1ns \u00e9s szem\u00e9lyre szabott tartalmakat tudsz biztos\u00edtani a feliratkoz\u00f3idnak, \u00edgy nagy es\u00e9llyel elker\u00fclheted a spam mapp\u00e1t.<\/p>\n\n\n\n
Hogyan Tartsuk Fenn az \u00c9rdekl\u0151d\u00e9st?<\/h3>\n\n\n\n Az \u00e1tkattint\u00e1si ar\u00e1ny (CTR - Click-through-rate) az email marketing siker\u00e9nek egyik legfontosabb m\u00e9r\u0151sz\u00e1ma, amely sz\u00e1zal\u00e9kos ar\u00e1nyban mutatja meg, hogy h\u00e1nyan kattintanak az emailt megnyit\u00f3k k\u00f6z\u00fcl a benne szerepl\u0151 linkre, ami mondjuk a weboldalra, webshopba, blogba ir\u00e1ny\u00edthat tov\u00e1bb. Ez a mutat\u00f3 (t\u00f6bb m\u00e1sikkal kar\u00f6ltve,) remek\u00fcl t\u00fckr\u00f6zi, mennyire siker\u00fcl a h\u00edrleveleinkkel fenntartani az olvas\u00f3k \u00e9rdekl\u0151d\u00e9s\u00e9t. Ez manaps\u00e1g egyre nehezebb, \u00e9s a j\u00f6v\u0151ben is ez lesz az egyik legfontosabb kih\u00edv\u00e1s.<\/p>\n\n\n\n
A v\u00e1s\u00e1rl\u00f3k \u00e9rdekl\u0151d\u00e9s\u00e9nek \u00e9s elk\u00f6telez\u0151d\u00e9s\u00e9nek fenntart\u00e1s\u00e1ra sz\u00e1mos megold\u00e1si m\u00f3d l\u00e9tezik. Megfelel\u0151 szegment\u00e1l\u00e1ssal \u00e9s esem\u00e9nyalap\u00fa \u00fczenetk\u00fcld\u00e9ssel szem\u00e9lyre szabott aj\u00e1nlatokat tehet\u00fcnk a feliratkoz\u00f3knak. A\/B tesztekkel folyamatosan monitorozhatjuk, mi a felhaszn\u00e1l\u00f3i preferencia egyes kamp\u00e1nyelemek eset\u00e9ben (melyik sz\u00ednben t\u00fcntess\u00fck fel a gombot, hogy t\u00f6bben kattintsanak r\u00e1? Mi legyen rajta a sz\u00f6veg? Milyen megsz\u00f3l\u00edt\u00e1sra, t\u00e1rgyra nyitj\u00e1k meg t\u00f6bben az emaileket? Stb). Az emailek megfelel\u0151 id\u0151z\u00edt\u00e9s\u00e9vel \u00e9s rendszeress\u00e9g\u00e9vel (fontos a gyakoris\u00e1g, de nem szabad tolakod\u00f3nak lenni!) is fenntarthat\u00f3 a figyelem \u00e9s elker\u00fclhet\u0151 a spam mappa. \u00c9s, tal\u00e1n a legfontosabb, nem szabad al\u00e1becs\u00fclni a min\u0151s\u00e9gi tartalom erej\u00e9t! Blogbejegyz\u00e9sekkel, edukat\u00edv anyagokkal, relev\u00e1ns aj\u00e1nlatokkal b\u00edrjuk igaz\u00e1n bevonzani azokat a felhaszn\u00e1l\u00f3kat, akik t\u00e9nylegesen \u00e9rdekl\u0151dnek a m\u00e1rk\u00e1nk ir\u00e1nt.<\/p>\n\n\n\n
\u00c9s persze az analitika; a m\u00e9r\u00e9sek \u00e9s a kamp\u00e1ny folyamatos monitoroz\u00e1sa elengedhetetlen az email marketing strat\u00e9gia optimaliz\u00e1l\u00e1s\u00e1ban, finomhangol\u00e1s\u00e1ban.<\/p>\n\n\n\n
Besz\u00e9lj\u00fcnk az AI-r\u00f3l!<\/h3>\n\n\n\n B\u00e1r napjainkban a csapb\u00f3l is ez folyik, nem vonatkoztathatunk el a mesters\u00e9ges intelligencia (AI - Artificial Intelligence) t\u00e9rnyer\u00e9s\u00e9t\u0151l. Az AI minden munkater\u00fcletre be fog sziv\u00e1rogni a j\u00f6v\u0151ben, de a legnagyobb hat\u00e1sa tal\u00e1n a digit\u00e1lis t\u00e9ren tev\u00e9kenyked\u0151kre lesz. Ami nem felt\u00e9tlen\u00fcl rossz dolog, nem csak munkahelyek elpuszt\u00edt\u00f3jak\u00e9nt lehet tekinteni a mesters\u00e9ges intelligenci\u00e1ra. A marketingben p\u00e9ld\u00e1ul szinte minden munkafolyamatban hatalmas seg\u00edts\u00e9get jelenthet - ha j\u00f3l haszn\u00e1ljuk. L\u00e1ssuk akkor, mire haszn\u00e1lj\u00e1k a marketingesek az AI-t!<\/p>\n\n\n\n
\nFelhaszn\u00e1l\u00f3i \u00e9lm\u00e9ny szem\u00e9lyre szab\u00e1sa:<\/strong> Az AI k\u00e9pes figyelni a felhaszn\u00e1l\u00f3k viselked\u00e9s\u00e9t \u00e9s automatikus v\u00e1laszokat, aj\u00e1nlatokat, t\u00e1rgymez\u0151ket gener\u00e1lni a sz\u00e1mukra. A legt\u00f6bb h\u00edrlev\u00e9l-szerkeszt\u0151 programban m\u00e1r kiterjedt AI-funkci\u00f3k, automatiz\u00e1lt m\u00f3dszerek el\u00e9rhet\u0151k.<\/li>\n<\/ul>\n\n\n\n<\/div>\n\n\n\n
\nPredikt\u00edv analitika:<\/strong> Mind a pontoss\u00e1g, mind az id\u0151 megtakar\u00edt\u00e1sa szempontj\u00e1b\u00f3l kulcsfontoss\u00e1g\u00fa az AI-r\u00f3l besz\u00e9lni az analitika keretein bel\u00fcl. M\u00faltbeli adatok \u00e9s v\u00e1rhat\u00f3 esem\u00e9nyek alapj\u00e1n olyan \u201cj\u00f3slatokat\u201d kaphatunk a mesters\u00e9ges intelligenci\u00e1t\u00f3l, amelyek seg\u00edtenek gyorsan \u00e9s rugalmasan reag\u00e1lni az \u00fczleti vil\u00e1g v\u00e1ltoz\u00e1saira. Ezeket a j\u00f3slatokat az email marketingben is be tudjuk hasznos\u00edtani; id\u0151ben besz\u00e1llhatunk egy trendbe, vagy kisz\u00e1llhatunk bel\u0151le, monitorozhatjuk a kamp\u00e1ny teljes\u00edtm\u00e9ny\u00e9t, stb. Itt fontos meg\u00e9rteni, hogy nem csak a jelent\u00e9sek elk\u00e9sz\u00edt\u00e9s\u00e9r\u0151l \u00e9s prezent\u00e1l\u00e1s\u00e1r\u00f3l van sz\u00f3; rengeteg id\u0151be (\u00e9s k\u00f6zvetve: p\u00e9nzbe) ker\u00fcl manu\u00e1lisan \u00f6sszegy\u0171jteni \u00e9s feldolgozni azokat az adatokat, amelyekre az elemz\u00e9sek \u00e9p\u00fclnek. \u00cdgy az AI elk\u00e9peszt\u0151 er\u0151forr\u00e1s-megtakar\u00edt\u00e1st jelenthet.<\/li>\n<\/ul>\n\n\n\n<\/div>\n\n\n\n
\nTartalom gener\u00e1l\u00e1sa:<\/strong> Az analitik\u00e1ra t\u00e1maszkodva a mesters\u00e9ges intelligencia k\u00e9pes meghat\u00e1rozni a tartalom megjelen\u00edt\u00e9s\u00e9nek legide\u00e1lisabb m\u00f3dj\u00e1t. Ez jelentheti a t\u00e1rgymez\u0151t, fejl\u00e9cet, megsz\u00f3l\u00edt\u00e1st, felaj\u00e1nlott term\u00e9keket, stb.<\/li>\n<\/ul>\n\n\n\n<\/div>\n\n\n\n
\nInspir\u00e1ci\u00f3:<\/strong> Ha nem akarjuk teljes eg\u00e9sz\u00e9ben kiszervezni az email marketinget a mesters\u00e9ges intelligenci\u00e1nak, akkor is haszn\u00e1t vehetj\u00fck. Manu\u00e1lisan gener\u00e1lt h\u00edrlevelekhez is ny\u00fajthat seg\u00edts\u00e9get az \u00f6tletel\u00e9s f\u00e1zis\u00e1ban.<\/li>\n<\/ul>\n\n\n\n<\/div>\n\n\n\n
Adatv\u00e9delem, Etikus Hirdet\u00e9s<\/h3>\n\n\n\n A marketingesek egyik f\u0151 mumusa. Az adatv\u00e9delmi szab\u00e1lyoz\u00e1sok egyre szigor\u00fabbak \u00e9s folyamatosan \u00faj korl\u00e1toz\u00e1sokat vezetnek be. Az adatok bizalmas \u00e9s biztons\u00e1gos kezel\u00e9se kulcsfontoss\u00e1g\u00fa eleme az online marketing tev\u00e9kenys\u00e9geknek. A kiberbiztons\u00e1g a j\u00f6v\u0151 legfontosabb t\u00e9m\u00e1i k\u00f6z\u00e9 fog tartozni.<\/p>\n\n\n\n
A felhaszn\u00e1l\u00f3k folyamatos nyomonk\u00f6vet\u00e9se, adataik gy\u0171jt\u00e9se elengedhetetlen ahhoz, hogy szem\u00e9lyre szabott aj\u00e1nlatokat tudjunk k\u00edn\u00e1lni nekik. M\u00e1s k\u00e9rd\u00e9s viszont, hogy ez mennyire etikus, hiszen bizonyos szempontb\u00f3l manipul\u00e1ci\u00f3nak is tekinthet\u0151 a dolog.<\/p>\n\n\n\n
A hangs\u00faly ebben a k\u00e9rd\u00e9sben is az \u201carany k\u00f6z\u00e9p\u00fatra\u201d esik. A felhaszn\u00e1l\u00f3i \u00e9lm\u00e9ny optimaliz\u00e1l\u00e1sa \u00e9rdek\u00e9ben marketingesk\u00e9nt fontos ismern\u00fcnk a v\u00e1s\u00e1rl\u00f3inkat, viszont emellett azt is szem el\u0151tt kell tartanunk, hogy nem l\u00e9phet\u00fcnk \u00e1t bizonyos hat\u00e1rokat \u00e9s biztos\u00edtanunk kell az adatok kell\u0151 v\u00e9delm\u00e9t.<\/p>\n\n\n\n\u00d6sszegz\u00e9s<\/h2>\n\n\n\n Az email marketing m\u00e9g napjainkban is a c\u00e9lk\u00f6z\u00f6ns\u00e9ggel val\u00f3 kapcsolattart\u00e1s kulcsfontoss\u00e1g\u00fa eszk\u00f6ze. A marketing tev\u00e9kenys\u00e9g n\u00e9pszer\u0171 eleme, ami nem v\u00e9letlen; kezd\u0151k is b\u00e1tran alkalmazhatj\u00e1k, nem sz\u00fcks\u00e9ges hozz\u00e1 marketinges szak\u00e9rtelem \u00e9s nem is kell, hogy k\u00f6lts\u00e9ges megold\u00e1st v\u00e1lasszunk. L\u00e1ttuk, a Brevo-nak \u00e9s a MailerLite-nak is van ingyenes verzi\u00f3ja.<\/p>\n\n\n\n
Ha betartod az \u00e1ltal\u00e1nos szab\u00e1lyokat \u00e9s alkalmazod a tanult tr\u00fckk\u00f6ket \u00e9s m\u00f3dszereket, nem tudsz hib\u00e1zni. Ha eddig nem alkalmaztad az email marketinget, akkor itt az id\u0151 belev\u00e1gni!<\/p>","protected":false},"excerpt":{"rendered":"
Although it may sound like an outdated method at first, email marketing is far from obsolete! Sending newsletters remains one of the best marketing tools today, both for acquiring new customers and maintaining customer relationships. Email is still a crucial tool for building trust and connecting with users, as it allows direct communication with potential […]<\/p>\n","protected":false},"author":3,"featured_media":247714,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-247708","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"\n
Email Marketing - Achieve Business Success Through Newsletters - Growth Craft<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/growthcraft.agency\/hu\/blog\/email-marketing-hirlevelekkel-az-uzleti-sikerert\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Email Marketing - Achieve Business Success Through Newsletters - Growth Craft\" \/>\n<meta property=\"og:description\" content=\"Although it may sound like an outdated method at first, email marketing is far from obsolete! Sending newsletters remains one of the best marketing tools today, both for acquiring new customers and maintaining customer relationships. 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